{"id":8622,"date":"2024-05-21T22:57:00","date_gmt":"2024-05-21T22:57:00","guid":{"rendered":"https:\/\/dstudio.consulting\/v2\/?page_id=8622"},"modified":"2025-03-23T19:27:23","modified_gmt":"2025-03-23T19:27:23","slug":"lijak-digitalnega-trzenja","status":"publish","type":"page","link":"https:\/\/dstudio.consulting\/sl\/digital-marketing-funnel\/","title":{"rendered":"Lijak digitalnega marketinga"},"content":{"rendered":"<div class=\"wp-block-cover alignfull\" style=\"min-height:400px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-30 has-background-dim\"><\/span><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"700\" class=\"wp-block-cover__image-background wp-image-2485\" alt=\"Prodajna funner strategija\" src=\"https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy.jpg 1920w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy-300x109.jpg 300w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy-1024x373.jpg 1024w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy-768x280.jpg 768w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2020\/09\/Sales-funner-strategy-1536x560.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<h1 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color wp-elements-8298e64551d465f9904e66330140eee3\">Lijak digitalnega marketinga<\/h1>\n<\/div><\/div>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Vsaka uspe\u0161na zgodba se za\u010dne s skrbno strategijo<\/h2>\n\n\n\n<p>Obstaja veliko metodologij, kako pripraviti in izvesti u\u010dinkovito strategijo digitalnega marketinga. Zanesljive rezultate pa prina\u0161ajo le tiste metodologije, ki vklju\u010dujejo teoreti\u010dne in prakti\u010dne principe, ki jih je mogo\u010de vsakodnevno uporabljati.<\/p>\n\n\n\n<p>V D-Studiu uporabljamo preizku\u0161ene re\u0161itve, ki so dobro sprejete med strokovnjaki, in lastne metodologije, razvite iz na\u0161ih marketin\u0161kih izku\u0161enj. S tem omogo\u010damo vsakodnevno progresivno in stabilno rast.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Na\u010drtovanje<\/h2>\n\n\n\n<p>Mi nudimo <a href=\"https:\/\/dstudio.consulting\/sl\/primeri-marketinskih-kampanj-po-meri-4-edinstvene-zgodbe-iz-katerih-se-lahko-ucite\/\">marketing po meri<\/a> storitve, ki naredijo razliko z oblikovanjem, inovacijami, odli\u010dnim timskim delom in trdnim na\u010drtom.<\/p>\n\n\n\n<p>Konkurenca se nenehno razvija. Da bi ostali v prednosti, potrebujete celovit na\u010drt za nenehno upravljanje in optimizacijo digitalnih kanalov.<\/p>\n\n\n\n<p>To obi\u010dajno vklju\u010duje tri- do \u0161estmese\u010dno strategijo z dobro opredeljenimi cilji, pametnimi KPI-ji, upravljanjem vsebine, ciljno usmerjenimi nalo\u017ebami in stalno analizo.<\/p>\n\n\n\n<p>Digitalni marketing se ves \u010das  razvija in da bi ostali v prednosti, od vas zahteva marljivost, tehni\u010dno strokovno znanje in zanesljivo strategijo.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim\" style=\"background-color:#f7f8f8\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column hpcolumn is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Doseg<\/h2>\n\n\n\n<p>Brez \u0161irokega dosega se lahko zgodi, da veliko va\u0161ih potencialnih potro\u0161nikov ne bo nikoli sli\u0161alo za va\u0161o blagovno znamko, sporo\u010dilo ali ponudbo, Objavite in promovirajte svojo vsebino ter omogo\u010dite skupno rabo z drugimi kanali, omre\u017eji in vplivne\u017ei. Pritegnite ljudi do svoje vsebine in  baze kontaktov.<\/p>\n\n\n\n<p>Google, Facebook, Instagram, LinkedIn in <a href=\"https:\/\/dstudio.consulting\/sl\/storitve-e-postnega-trzenja\/\">e-mail marketingom<\/a> je le nekaj platform, ki jih uporabljamo za doseganje va\u0161e ciljne publike. Kako, kdaj in kje ciljamo na va\u0161o ciljno publiko, bomo skupaj z vami dolo\u010dili v skladu z za vas oblikovano digitalno strategijo.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Dejanje<\/h2>\n\n\n\n<p>Gre za prepri\u010devanje obiskovalcev spletne strani ali potencialnih strank, da naredijo naslednji korak, naslednje dejanje na poti, ko prvi\u010d dose\u017eejo va\u0161e spletno stran ali prisotnost na socialnem omre\u017eju.<\/p>\n\n\n\n<p>Z ustvarjanjem vsebine, ki je relevantna, navdihujo\u010da, uporabna in ustvarja potencialne stranke, vas bodo bodo\u010de stranke hitreje na\u0161le.<\/p>\n\n\n\n<p>Mi predstavljamo transparenten most med preverjenimi re\u0161itvami iz preteklosti in nenehno spreminjajo\u010do se digitalno dobo.<\/p>\n\n\n\n<p>Z analizo in upravljanjem vsebin vam pomagamo optimizirati va\u0161o prodajo, izbolj\u0161ati konverzijo in spletno prisotnost na splo\u0161no.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim\" style=\"background-color:#f7f8f8\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column hpcolumn is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Konverzija<\/h2>\n\n\n\n<p>V tem koraku va\u0161e ob\u010dinstvo spodbujamo, da naredi tisti klju\u010dni korak, ki jih spremeni v pla\u010dljive stranke, ne glede na to, ali je pla\u010dilo izvedeno prek spletnih transakcij ali v va\u0161ih poslovnih prostorih.<\/p>\n\n\n\n<p>Izkoristite nalo\u017ebo v tr\u017eenje z uporabo CRO, <a href=\"https:\/\/dstudio.consulting\/sl\/agencija-za-avtomatizacijo-email-marketinga\/\">marketin\u0161ke avtomatizacije<\/a>in ponovnega tr\u017eenja, da zagotovite kontekstualno ustreznost spodbujanja konverzij.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Sodelovanje<\/h2>\n\n\n\n<p>Da bi se stranke, ki prvi\u010d kupujejo pri vas, vrnile, je potrebno razviti dolgoro\u010den odnos s kupci. To boste najla\u017eje dosegli z ustrezno komunikacijo na va\u0161i spletni strani, socialnih omre\u017ejih, emaila in neposrednimi interakcijami.<\/p>\n\n\n\n<p>Navdu\u0161ene stranke so klju\u010d do <a href=\"https:\/\/dstudio.consulting\/sl\/vasi-strokovnjaki-za-druzbena-omrezja-pomagajo-blagovnim-znamkam-pri-povezovanju-z-ljudmi\/\">tr\u017eenje na dru\u017ebenih medijih<\/a> in socialni dokaz, kar ima za posledico ponovne prodaje in napotitve.<\/p>\n\n\n\n<p>Pove\u017eite se z nami in prepustite vse skrbi, ki jih prina\u0161a na\u010drtovanje, vodenje in optimizacija aktivnosti digitalnega marketinga strokovnjakom D-Studia. Dragoceni \u010das raje izkoristite za na\u010drtovanje svojih naslednjih poslovnih ciljev.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/dstudio.consulting\/sl\/lijak\/\">PREIZKUSITE NAS!<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Every successful story starts with diligent strategy There are many methodologies on how to prepare and execute an efficient digital marketing strategy. However, only those &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"Lijak digitalnega marketinga\" class=\"read-more button\" href=\"https:\/\/dstudio.consulting\/sl\/digital-marketing-funnel\/#more-8622\" aria-label=\"Preberite ve\u010d o lijaku digitalnega tr\u017eenja\">Preberi ve\u010d<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-8622","page","type-page","status-publish"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"crp_thumbnail":false},"uagb_author_info":{"display_name":"Tomaz","author_link":"https:\/\/dstudio.consulting\/sl\/author\/tomaz\/"},"uagb_comment_info":0,"uagb_excerpt":"Every successful story starts with diligent strategy There are many methodologies on how to prepare and execute an efficient digital marketing strategy. However, only those ... Read more","_links":{"self":[{"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/pages\/8622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/comments?post=8622"}],"version-history":[{"count":4,"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/pages\/8622\/revisions"}],"predecessor-version":[{"id":10817,"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/pages\/8622\/revisions\/10817"}],"wp:attachment":[{"href":"https:\/\/dstudio.consulting\/sl\/wp-json\/wp\/v2\/media?parent=8622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}