{"id":10528,"date":"2025-02-13T21:06:38","date_gmt":"2025-02-13T21:06:38","guid":{"rendered":"https:\/\/dstudio.consulting\/?p=10528"},"modified":"2025-03-29T11:32:04","modified_gmt":"2025-03-29T11:32:04","slug":"consejos-de-expertos-para-escalar-campanas-de-marketing-de-rendimiento","status":"publish","type":"post","link":"https:\/\/dstudio.consulting\/es\/expert-tips-scaling-performance-marketing-campaigns\/","title":{"rendered":"Consejos de expertos para escalar sus campa\u00f1as de marketing de rendimiento (Episodio 1)"},"content":{"rendered":"<div class=\"wp-block-cover alignfull\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim wp-block-cover__gradient-background has-background-gradient\" style=\"background:linear-gradient(90deg,rgb(144,28,88) 0%,rgb(2,17,105) 69%)\"><\/span><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" class=\"wp-block-cover__image-background wp-image-8518\" alt=\"\" src=\"https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100.png\" data-object-fit=\"cover\" srcset=\"https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100.png 800w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100-300x225.png 300w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100-768x576.png 768w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100-550x413.png 550w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100-350x263.png 350w, https:\/\/dstudio.consulting\/wp-content\/uploads\/2024\/04\/Diseno-sin-titulo-100-260x195.png 260w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns hpcolumn is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center\" style=\"font-size:2em\">Consejos de expertos para ampliar sus campa\u00f1as de marketing de rendimiento<\/h1>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:3em\">La Ventaja del Bienestar Digital (Ep #1)<\/h2>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:22px\">\u00a1Bienvenido al primer episodio de The Digital Wellness Advantage!<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">En Este Episodio<\/h2>\n\n\n\n<p>Unirse <a href=\"https:\/\/www.linkedin.com\/in\/paul-mario-vratusha-5936495a\/\" target=\"_blank\" rel=\"noopener\">Paul Vratusha<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/matej-%C5%BEeleznik\/\" target=\"_blank\" rel=\"noopener\">Matej \u017delezn\u00edk<\/a>, y <a href=\"https:\/\/www.linkedin.com\/in\/andrejvolcansek\/\" target=\"_blank\" rel=\"noopener\">Andrej Vol\u010dan\u0161ek<\/a>\u2014tres de los especialistas digitales de D-Studio\u2014para una mesa redonda sobre el pasado, el presente y el futuro del marketing de rendimiento.<\/p>\n\n\n\n<p>\u00bfA qui\u00e9n est\u00e1 dirigido este episodio? Ya sea que tomes decisiones en el sector hotelero o de comercio electr\u00f3nico, seas un emprendedor o un director de marketing que busca ampliar sus campa\u00f1as de marketing de rendimiento, este debate te ofrece informaci\u00f3n que puedes aplicar hoy mismo.<\/p>\n\n\n\n<p><strong>Mira el episodio completo a continuaci\u00f3n:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Consejos de expertos para escalar tus campa\u00f1as de marketing de rendimiento | La ventaja del bienestar digital\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/VXHZuRKPgAk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Lo Que Aprender\u00e1s<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>La evoluci\u00f3n del marketing de resultados<\/strong> \u2013 Desde temprano <a href=\"https:\/\/dstudio.consulting\/es\/consultor-de-ppc-de-comercio-electronico\/\">Campa\u00f1as de PPC<\/a> a la automatizaci\u00f3n impulsada por IA.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/dstudio.consulting\/es\/explorando-el-mundo-del-marketing-digital\/\">Transformaci\u00f3n digital y marketing basado en datos<\/a><\/strong> \u2013 Por qu\u00e9 las marcas deben adoptar estrategias de crecimiento sostenible.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>La inteligencia artificial en el marketing de resultados<\/strong> \u2013 \u00bfDeber\u00edamos dejar que la IA tome el control total o usarla como herramienta?<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Publicidad digital \u00e9tica<\/strong> \u2013 La importancia de la transparencia y la responsabilidad en el marketing.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Escalada <a href=\"https:\/\/dstudio.consulting\/es\/ejemplos-de-publicidad-nativa-de-remarketing\/\">Campa\u00f1as de rendimiento<\/a><\/strong> \u2013 Estrategias probadas para alinear el marketing digital con los objetivos comerciales.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Perspectivas exclusivas de la discusi\u00f3n<\/h2>\n\n\n\n<p>Si tienes poco tiempo, aqu\u00ed tienes un resumen r\u00e1pido de los momentos m\u00e1s impactantes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Inteligencia artificial y automatizaci\u00f3n en marketing digital:<\/strong> C\u00f3mo la automatizaci\u00f3n est\u00e1 transformando el marketing de rendimiento manteniendo vivo el toque humano.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sostenibilidad y estrategia digital:<\/strong> El papel de la sostenibilidad <a href=\"https:\/\/dstudio.consulting\/es\/estrategia-de-marketing-para-sitios-web-de-comercio-electronico\/\">marketing<\/a> Estrategias para construir un negocio a prueba de futuro.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Midiendo lo que importa:<\/strong> C\u00f3mo la toma de decisiones basada en datos puede mejorar su negocio <a href=\"https:\/\/dstudio.consulting\/es\/ejemplos-de-campanas-de-marketing-personalizadas-4-historias-unicas-de-las-que-aprender\/\">Campa\u00f1as de marketing<\/a>.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Marketing de rendimiento \u00e9tico: <\/strong>La responsabilidad de los profesionales del marketing en la construcci\u00f3n de la confianza del consumidor.<\/li>\n<\/ul>\n\n\n\n<p>\u00bfQuiere saber m\u00e1s? Haga clic en reproducir en el video que aparece arriba y obtenga informaci\u00f3n \u00fatil de nuestros especialistas.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00edguenos y Mantente Actualizado<\/h2>\n\n\n\n<p>Mant\u00e9ngase a la vanguardia con las ideas expertas de <a href=\"https:\/\/dstudio.consulting\/es\/\">D-Studio Consulting<\/a>.<\/p>\n\n\n\n<p><strong>S\u00edganos en:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>YouTube: <a href=\"https:\/\/www.youtube.com\/@d-studioconsulting\" target=\"_blank\" rel=\"noopener\">Consultor\u00eda D-Studio YouTube<\/a><\/li>\n\n\n\n<li>Spotify: <a href=\"https:\/\/open.spotify.com\/show\/27DiNLxTjvMkGloR58hFDa?si=VUOtzTX1QHmbwIuO8Ty9iA\" target=\"_blank\" rel=\"noopener\">Consultor\u00eda D-Studio Spotify<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>En este episodio \u00danase a Paul Vratusha, Matej \u017delezn\u00edk y Andrej Vol\u010dan\u0161ek, tres de los especialistas digitales de D-Studio, para una mesa redonda sobre el pasado, el presente y el futuro de\u2026 <\/p>\n<p class=\"read-more-container\"><a title=\"Consejos de expertos para escalar sus campa\u00f1as de marketing de rendimiento (Episodio 1)\" class=\"read-more button\" href=\"https:\/\/dstudio.consulting\/es\/expert-tips-scaling-performance-marketing-campaigns\/#more-10528\" aria-label=\"Leer m\u00e1s sobre Consejos de expertos para escalar sus campa\u00f1as de marketing de rendimiento (Episodio 1)\">Leer m\u00e1s<\/a><\/p>","protected":false},"author":2,"featured_media":10532,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-10528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"uagb_featured_image_src":{"full":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1.png",1200,628,false],"thumbnail":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1-150x150.png",150,150,true],"medium":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1-300x157.png",300,157,true],"medium_large":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1-768x402.png",768,402,true],"large":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1-1024x536.png",1024,536,true],"1536x1536":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1.png",1200,628,false],"2048x2048":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1.png",1200,628,false],"trp-custom-language-flag":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1-18x9.png",18,9,true],"crp_thumbnail":["https:\/\/dstudio.consulting\/wp-content\/uploads\/2025\/02\/Expert-Tips-for-Scaling-Your-Performance-Marketing-Campaigns-D-Studio-Deep-Dive-Episode-1.png",220,115,false]},"uagb_author_info":{"display_name":"Studio","author_link":"https:\/\/dstudio.consulting\/es\/author\/studio\/"},"uagb_comment_info":0,"uagb_excerpt":"In This Episode Join Paul Vratusha, Matej \u017delezn\u00edk, and Andrej Vol\u010dan\u0161ek\u2014three of D-Studio\u2019s digital specialists\u2014for a roundtable discussion on the past, present, and future of ... 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